How To Setup Multiple Locations On Google My Business
- October 14, 2016
- Google Marketing, Local Google Traffic, Local Search Optimization - SEO - LEO
How To Setup Multiple Locations On Google My Business
According to an article by Business Insider there are more than 2.3 million searches on Google every minute.
For a business owner it can be quite easy to get lost in the clutter. This is why it’s important that your business is maximizing its potential in Google’s search engine.
By correctly setting up your Google My Business page for more than one location you can take advantage of consumer searches and begin to attract quality customers.
In our last blog post we showed you how to properly setup and optimize your Google My Business page. Now, we’re going to show you how to setup multiple locations on Google My Business. This will help ensure local customers can easily find you where it is most relevant based on their location.
There are two options you have when it comes to adding locations for your business: you can add a single location or you can add them in bulk. Adding locations one at a time is good if you have less than 10 locations while bulk verification is recommended if you are adding more than that number.
Let’s look at how to add multiple locations on Google My Business.
Adding Fewer Than 10 Locations
Google allows for a simple way to add a location to your Google My Business page if your business has less than 10 locations.
This method is less complicated than if you were adding over 10 locations. Google recommends this style for business owners who wish to manage their separate locations individually. By adding them one by one, all edits that are made to the location will need to be done for each specific location.
To add another location to your business, simply click “Add a single location” from your Google My Business dashboard. From here, simply go through the same process that you previously experienced when you first created your page. Obviously when you do this, however, you’ll use the new information for your new location.
Once you are done this and have properly optimized it you will be able to manage and edit each location separately. You’ll also be able to add managers should you decide to have another individual manage the page for your new location. This can be done by clicking the drop down menu at the top left of your dashboard and selecting “Manage users”.
Adding More Than 10 Locations
If you are running a large business with many locations across a wide area, it’s not logical for you to enter and manage each location individually. This is why Google allows businesses who have more than 10 locations to enter them at the same time with the ability to edit them individually or in bulk.
Additionally, you can assign a manager to oversee multiple locations if needed as opposed to just an individual one. This method is extremely useful for big companies and will save you a lot of time.
In order to do this you’ll need to receive bulk verification from Google. You can apply for bulk verification on your individual user account or on a business account. Bulk verification can only be done for businesses looking to add in excess of 10 locations, and you’ll need to make sure of a few things before you put in your request.
First of all, you’re going to want to create a business account if you don’t already have one. This can easily be done by simply clicking the drop down menu in the top left corner and selecting “Create a business account”.
Next, you’re going to need to fill out a spreadsheet that Google provides for businesses looking to add a chunk of locations. Google actually provides a fairly helpful template that gives you an idea of what you need to fill out before sending it off.
This is a glimpse of what the spreadsheet should look like when completed:
On your Google My Business dashboard you will find a list with a number of clickable links. One will download the template you’ll use to fill in your business’ location information and the other is the sample template.
Once all of the fields in the spreadsheet are completed to the best of your ability you can upload it. On the dashboard under Import Locations, click “Select File”.
Once you do this you’ll need to verify your locations with Google so they know that you’re legit.
To do this, click on the verification icon in the top right corner of your dashboard. Here you’ll have to fill out some information as accurately as you can, including your name, business name and contact info. Once that is completed all you have to do is wait for Google to verify!
It’s also easy to make changes should you require them. Simply re-open your locations spreadsheet, complete your edits and re-upload the file.
Adding multiple locations on Google My Business can make it much easier for customers to find you. It will help direct local, quality customers to you in other areas in which you do business.
If you want to have our team review your website and give you a free 30-minute consultation where we show you how to generate more local customers from your website, click here.
A thriving Canadian entrepreneur. A loving father and husband. A blossoming philanthropist. The CEO of an innovative Digital Marketing Agency. Johnstone has mastered the art of digital marketing on numerous platforms (Facebook, Google, YouTube, Instagram - to name a few) which has given him the unique ability to assist hundreds of loan officers, realtors, lawyers, financial planners, and insurance agents with growing their businesses online. He continues to grow his skills and hone his craft and is ready to bring you up to speed on the latest and greatest in the digital marketing world!
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